Bio

About me…

In my creative odyssey, I've traversed diverse realms, stitching together unique narratives shaped by my personal journey. As a self-taught, first-generation Peruvian-American, my path has been a testament to resilience and tenacity, reflecting the fusion of cultures and experiences that define my identity.

From crafting the identities of multinational corporations to amplifying the voices of local artisans, my work has been an exploration of nuanced stories. The immersive years spent in Peru not only gifted me fluency in Spanish but also instilled in me a profound understanding of the unspoken desires within emerging markets. This cultural duality has become a wellspring of inspiration, fueling my ability to connect authentically with diverse audiences.

My artistic evolution, ignited by a passion for skateboard photography and videography, led me into the enigmatic realms of silent narratives and visual poetry. Short films became a canvas for unspoken emotions, where shadows and silence held profound meaning. Music videos transformed into harmonious visual compositions, and commercials evolved into nuanced reflections of brand identity.

Through these projects, I've learned to distill complex ideas into authentic visual stories. Now, armed with the depth of my experiences and the richness of my cultural heritage, I stand prepared to embark on new creative journeys, eager to explore uncharted territories and craft narratives that resonate on a profound level.